Style Guide
The final outcome of the images I produce, is very much a combined effort between the families I photograph and myself. My hope is that this carefully curated guide helps you to find something that not only aligns with my recommendations, but is still very much you and your family.
Once you think you have a few pieces together, lay everything out on a bed together as this is the easiest way to see if something isn't coordinating. Feel free to text or email me photos of the outfits laid out. That's what I'm here for... it's all part of the service.
Selecting Your Colours
I highly recommend starting with working out what colour palette you envision for your session. When choosing colours for your outfits, I recommend selecting softer, lighter tones and more muted shades. By avoiding ultra-bright, bold colours, it will help bring all the attention to your faces and let the eye focus on the way you feel about each other. The camera loves soft pastel colours mixed with light neutrals like heather grey, creams, browns and white. That softer colour palette fits beautifully into all indoor environments, allowing your family to be the main focus of the photographs.
If you'd like to see some visual examples, , I have a "styling inspiration" Pinterest Board, filled to the brim with ideas for you.
STYLE TIPS FOR HER
Flattering Styles for New Mums: Every woman has areas she's more conscious of—especially after birth. To feel confident and comfortable in your photos, flowy outfits in soft, flattering colours work wonders. A personal favourite of mine? A floor-length, empire-line maxi dress with sleeves. This style flatters the postnatal figure, allows for gentle movement, and brings softness that pairs beautifully with your snuggly new bub.
Sleeves Are Your Secret Weapon: Three-quarter length sleeves have a magical way of flattering arms and creating a slimming effect. If you're wearing a short or sleeveless top, consider adding a soft cardigan over the top—it adds a layer of texture and femininity without being bulky.
Keep Breastfeeding in Mind: If you’re breastfeeding, choose outfits that are simple to feed in—bodice buttons are ideal. Having easy access means you can relax and focus on your baby quickly when needed.
Shoes… or No Shoes?: At-home newborn sessions are naturally relaxed, so if you feel more comfortable barefoot, that’s absolutely fine. If you'd like to wear shoes for some of the session, closed-toe heels or wedges photograph beautifully—they help extend the line of your leg and add a touch of polish.
The Power of Accessories: A little detail goes a long way. Adding a delicate bracelet or earrings can elevate your look and tie in with others in the photo without distracting from your face (or baby!). Just be mindful to avoid chunky jewellery that might get in the way of snuggles or rest uncomfortably against bub’s soft head.
Skip the Spray Tan: I know it seems tempting, but spray tans (even well-applied ones) often photograph with a slight orange tone, especially next to baby's natural skin. Your real skin tone will always look the most natural and beautiful in your photos.
The Smaller Details: Newborn sessions often include close-ups of hands cradling tiny hands and feet, so it’s worth taking a few moments to check your nails. A fresh coat of a neutral nail polish or a simple file and tidy-up can go a long way in helping you feel polished in those beautifully intimate close-up shots.
Above all, wear something that helps you feel like yourself. You don’t need to match Pinterest-perfect ideals—this session is about capturing your connection, not your outfit. Choose pieces that feel soft, easy to move in, and allow you to be fully present with your new baby.
STYLE TIPS FOR HIM
Neutrals Work Best: Stick to neutral tones like beige, light grey, soft blues, or olive greens. These pair well with the pastel palette.
Say No to Logos: Avoid clothing with large logos, graphics, or busy patterns. A classic, simple, timeless look photographs best.
Focus on Fit: Well-fitted clothing is key. Avoid overly baggy or tight pieces, as they can look unflattering in photos.
Accessories: I will ask you to remove black faced sports watches. If you would like to wear a watch, I highly recommend selecting something a little bit more classic.
Layer Thoughtfully: A button-down shirt layered over a plain tee or a lightweight sweater adds depth and texture without feeling too formal. If it's too hot, just wear a long sleeved button up shirt with the sleeves rolled up for a more casual look. A simple, plain T-shirt also works well, however, avoid older T-shirts, as they often have a stretched or worn-out appearance that can detract from the polished feel of the photos.
STYLE TIPS FOR BABY
Newborns are adorable just as they are—there’s no need for elaborate outfits or props. In fact, the simpler we keep things, the more your baby’s tiny features, soft expressions, and squishy goodness can shine through. Here’s how to dress your little one for a calm and beautiful session.
Keep it simple: A plain, neutral-coloured bodysuit (with no logos or pictures) is all you need. I have a few gorgeous knitted and cotton pieces in a newborn wardrobe that you are welcome to utilise.
Wrap them up: For most of the session, I recommend having baby wrapped snugly in a stretchy, plain wrap. Once again, white or soft neutral tones work best. Not only does wrapping help keep little ones calm and content, but it allows us to move your baby with little to no disruption to their sleep. Don’t worry... we’ll still get those tiny finger and toe details along the way.
Have a few outfit options ready: While these sessions look serene, they often include a few outfit changes thanks to the realities of newborn life... spit-up, blowouts, and milk dribbles are all part of the package. Having one or two backup outfits on hand (in similar soft tones) means we can reset quickly and keep things running smoothly.
Add a subtle accessory (if you’d like): If you feel like adding a little something extra, a soft, coordinating headband can be lovely. Just keep it minimal and understated to suit the natural, relaxed style of your session.
PLACING ALL THE PIECES
Keep It Cohesive: Choose a complementary palette for the family rather than matching outfits. The days of everyone in a white shirt and blue jeans are long gone! I recommend that you avoid thinking about "matching" and instead think about what "fits" together.
Simple Layers for Kids: For little ones, think cardigans and suspenders. Avoid party dresses with lots of tulle and tops with sparkles. Just keep it simple for that timeless look.
Comfort is Key: Ensure everyone’s outfits are comfortable, especially for children, to keep the session stress-free.
"I know that all of this is a lot to think about. I created this guide to help make your newborn session experience something you'll look back on fondly for years and years to come and at the end of the day though the outfits you select won't matter nearly as much as the memories you make together."
—Sarah